Tell us a little about AA School of Architecture and your present Role
The Architectural Association has offered me the opportunity to get started with this new programme in
Also, on the last years the AA School has known an expansion in all continents and among them some countries have become really interesting places to study at the AA, like
How did you conceive the idea of FAAshion
It was when I saw the last pair of shoes designed by Alexander Fielden that I got the idea to open this programme! (laughters) I am joking!
Today, there is non academic institution trying to push forward on the long term both parallel disciplines –Fashion and Architecture- towards same directions. On the other side, at the beginning for AA School of Architecture it really represented a challenge to be able to generate an audience in
When one thinks about
What do you see the program that you are developing will be morphing into in the future
As a new discipline: Fashion Architecture, having a field of expression and repercussions within the practice.
In today’s society, many consumers are hungry for greater meaning in their lives. Therefore big global brands of mass production need to address the anxieties of such costumer identities. To that extend, clothing design get ‘sort of democratized’. Due to this many fashion-design courses start to focus on cost-cutting strategies, fast-moving business, global goods, retail sections and commercial products. Within our design course we seek to prototype spatial apparel logics that stage sharp, raw, urban, experimental and alien couture forms.
As we speak, I am getting in contact with some American designers based between
Tell us a little about the recent exhibit in
The final show was amazing. The 40 students we had joining this first season were really proactive and wanted to have their word to say within such emerging topics. We manage to present a decent amount of digitally-design garments, new typologies for retail stores and experimental catwalks too.
And yes of course! We want to go wider. I have received an invitation to run our fashion architecture programme in
What are some of the thoughts that you would like to share with students who may want to apply to your program
On the feedback received from the first alumni, we all agree that many of the topics we raised during the first season are far for been concluded yet, they have so much potential for development (in theory and in practice).
Always keeping an eye in the reality, I believe fashion is such a deep social catalyst now at days we all can learn about. I am glad slowly but surely Architects start to look at the temporality of fashion as a source for architectural means.
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